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Fall 2011 SOMAA Speaker Series in partnership with the CGO: Willful Blindness, a Conversation with Margaret Heffernan

Tue, 27 Sep, 2011 5:30 PM - 8:00 PM

The Center for Gender in Organizations, the School of Management, and the SOM Alumnae Association invite you to a book talk on the evening of September 27 for Margaret Heffernan's "Willful Blindness: Why We Ignore the Obvious at Our Peril."

Tuesday, September 27, 2011
5:30 - 8:00 p.m.

Simmons School of Management
300 The Fenway
SOM Building, 5th floor
Boston, MA

In a conversation with Ms. Heffernan, moderated by CGO Director Patricia Deyton, we will explore what the concept of willful blindness is and learn tips on how to lead more aware lives at home and at work. Ms. Heffernan argues that the biggest threats and dangers we face are the ones we don't see—not because they're secret or invisible, but because we're willfully blind. A distinguished businesswoman and writer, she examines the phenomenon and traces its imprint in our private and working lives, and within governments and organizations, and asks: What makes us prefer ignorance? What are we so afraid of? Why do some people see more than others? And how can we change?

Margaret Heffernan is an entrepreneur, Chief Executive, and author. Her professional experience includes time at BBC Radio, the trade association IPPA, and CMGI. Her previous publications include The Naked Truth: A Working Woman's Manifesto about Business and What Really Matters (2004) and Women on Top: How Female Entrepreneurs are Changing the Rules for Business Success (2007). She is Visiting Professor of Entrepreneurship at Simmons College in Boston and Executive in Residence at Babson College. She sits on the Council of the Royal Academy of Dramatic Art in the UK as well as on the boards of several private companies. Ms. Heffernan blogs for the Huffington Post and BNET and writes for Fast Company, Real Business, MORE, and other magazines around the world. 

Register online by Friday, September 23
or with the Office of Alumnae/i Relations at 800-831-4284.

[Who's Coming?]

Location: Simmons School of Management
300 The Fenway
SOM Building, 5th floor
Boston, MA

Fees: $0
Contact: Office of Alumnae/i Relations at 800-831-4284,
Calendar: SOM Calendar
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